About
Mimi is a creative ad vet with an unparalleled arsenal of experience.
Her career spans from working in creative hot shops Chiat/Day, Hal Riney & Partners, and Goodby, Silverstein & Partners, to being a Creative Director at Apple where she was involved in the most anticipated product launches of our time, iPhone and iPad. After immersing herself in social media at creative boutique Mekanism as a Brand Strategy Director, Mimi joined Y&R to helm a big-thinking, media-agnostic, tech-loving creative department that reflected her rich background.
Ad Age honored Mimi as a “Woman to Watch” and featured her work for Levi’s Jeans for Women as one of the “50 Best TV Commercials in 50 Years of Advertising.” She has also been recognized by Cannes, Communication Arts, the Clios, D&AD and The One Show.
In addition to Apple and Levi’s, Mimi has worked on such recognized brands as Saturn, HP, Phillips, Pepsi, Banana Republic, and method home products.
At home, she has two more full-time clients whose names are Remi and Nell. Despite being teenagers, her daughters bring her a lot of joy. She is also a runner and recent golf addict whose clubs can always be found in her trunk, ready to go.
Added: March 2014 • Updated: March 2014
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