Susan Song

• Vice President/Brand Marketing
  Title
• Getty Images
  Company
• Design
  Industry
• About
  Global marketing and communications leader with over 15 years of experience in implementing large scale corporate marketing operations, as well as creative agency solutions. Brand strategist, provocative thinker, passionate about new ideas that challenge the status quo and change behavior. Motivated by team building, common purpose and ambitious goals, prioritizing business profitability, growth and team culture. I create value by intersecting globalization, technology, design, social behavior, and consumer insights to build new brands and reposition/revitalize legacy brands.
  
  Specialties: Brand strategy, positioning, brand architecture, B2B branding, integrated marketing and communications, advertising, competitive intelligence, media planning, market research, digital and social media strategy, return on brand investment (ROBI), global implementation, innovation.

• ---

  Added: April 2014 • Updated: April 2014