About
I'm an Executive Creative Director with a user experience background. I believe that building platforms, products and services is a critical move for companies who want to make more meaningful relationships with people. I recently joined Deutsch LA to help grow their platform practice and lead the UX group. Prior to this I opened R/GA's LA office, growing the team from 3 to 45 and producing some acclaimed work for Beats By Dre including the Beats Pills campaign which picked up a Gold Cannes Lion in 2014. I worked at R/GA's mothership in NYC for 6 years, primarily on the Nike account where I was responsible for creative direction on projects as diverse as NikeID, Nike Store, OneNike+ and Nike+ Fuelband for which I won the Cannes Titanium Grand Prix. I have over 70 industry awards to my name.
Added: January 2015 • Updated: January 2015
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